Viasat acquires the exclusive right to broadcast the National Hockey League (NHL) to the Swedish television viewers from now until the season 2015/2016.
This right means that Viasat becomes first TV operator in the world to offer all NHL matches live on television and via web and mobile.
Viasat signs a contract to broadcast NHL to Swedish television viewers and broadcast initially 15 live matches per week from the NHL. The ambition is that by 1 January 2012 or as soon as the NHL delivers the signal, provide all the NHL games, a live on TV. A season is about 1300 matches including the initial and endgame. This means that about 50 games a week will be broadcast on Viasat Hockey, Viasat Sport and Viasat X-tra channels. About 700 matches per season broadcast on Viasat Hockey and Viasat Sport while 600 games broadcast on Viasat the X-much anal are only available to Viasat's satellite customers. All matches are broadcast live on even Viaplay.se.
"The NHL is by far the most watched hockey league in the world. We have a number of Swedish hockey stars in the league, which contributes to the popularity. This is an extremely important right for us and we are very excited to offer it to all television viewers, "says Hans Skarplöth, CEO of Viasat Sweden.
"This is a unique agreement, which means that all the NHL games for the first time can be seen in the Nordic countries," said John Collins, COO of the NHL. "This distribution agreement allows NHL fans in the Nordic countries a unique opportunity to both see our games and players. It is a victory for NHL Hockey and a victory for our fans. "
Viasat has had the right to broadcast the NHL since October 2009 and will as of January 2012 the first TV operator in the world to offer all the games live on TV. In addition, Viasat achieved solid game times on prime time for the Swedish television audience from next season. Viasat Hockey will also send a specific program with highlights from the night's broadcasts by noon. 8:00 the next morning.
"For the first time, all NHL games be broadcast by Viasat. More games than ever will be displayed in the Nordic countries and also a new program, with highlights of the day, which means that this Agreement will delight NHL fans for many years to come, "said Peter Liljestrand, co-owner of Permit Consulting